Noticing a shift in the market, Empirical founders saw a clear need for a new version of technology-supported, integrated marketing services as brands struggle for effective message penetration in a multi-medium environment. They meticulously searched for a handful of successful marketing individuals and companies specializing in fields that engage and interact with consumers. They then banded together to create a highly experienced and charged team.

Empirical is now a full service marketing agency located in Toronto, Ontario. We blend traditional marketing with leading technology to create a breadth of programs that build conversations with your clients. We are by nature experiential, efficient and excited about the evolution of marketing. We help brands of all sizes reach their targeted audience with effective, quantifiable Web 2.0 infused campaigns.