The press releases contained herein have all been filed with Sedar and have been released in accordance with applicable securities regulations. For more information and terms and conditions it is recommended investors go to www.sedar.com.

May 1, 2008
Empirical Announces the Closing of its Acquisition of Mediamix

April 30, 2008
Empirical Announces its Fourth Quarter and Year-End Results

April 1, 2008
Empirical Announces an Office of the President

March 4, 2008
Empirical Makes a Splash in the Media Inudstry with Next Generation Social Networking Site

February 6, 2008
Empirical Announces Execution of a Share Exchange Agreement With Mediamix

December 27, 2007
Empirical Announces The Closing of $750,000 Financing

December 12, 2007
Empirical Issues Comment on Trading Activity

December 5, 2007
Empirical Inc. - Secured Debenture Financings

November 29, 2007
True North - 2007 Third Quarter Results

November 27, 2007
Name Change to Empirical Inc. Approved by the TSX Venture Exchange

November 22, 2007
Secured Debenture Financings

November 13, 2007
True North Corporation - Appoints a New Chief Financial Officer

October 24, 2007
True North Corporation – Appoints a New Chief Executive Officer